Good news! Baishan Mountain won the honorary title of "provincial excellent tourist attraction in 2021"
June 13-152022 Jiangxi Tourism Industry Development ConferenceHeld in Ji'an, JiangxiAccording to the arrangement of the conference, Liqiuping, the county magistrate, made a speech on behalf of Anyuan County on writing travel work and creating a typical 5A experience at the conference, which was highly praised by the participants. Liqiuping county magistrate mentioned in the experience sharing: first, read "Quan" well to improve tourism taste; Second, read the "special" Sutra and refine the tourism brand; Third, read the word "you" well to improve the quality of tourism.Liqiuping, deputy secretary of Anyuan County Party committee and head of Anyuan County, spoke on the stageThree hundred mountain scenic spot also wonHonorary title of "provincial excellent tourist attraction in 2021"This is the second time that the threehundred mountain scenic spot has been rated as an excellent tourist attraction in the province since 2019, and it is also the only unit in Ganzhou that has won this honor award among the 10 scenic spots in the province.Luobeishi, director of the Management Committee of Baishan scenic spot and general manager of Baishan scenic spotOn behalf of the 300 mountain scenic spotUnder the earnest care and careful guidance of provincial, municipal and county leaders, since the threehundred mountains scenic spot passed the national 5A scenic spot landscape quality review in November, 2020, threehundred mountains scenic spot has shouldered heavy trust at all levels, spared no effort to promote the creation work, and carefully carved the mountains and rivers of threehundred mountains.Improve the construction of hardware facilitiesThe construction and operation of passenger ropeways have been completed, and the entrances and exits of the scenic spot, tourist center, tourist toilets, sightseeing facilities, tourist rest facilities, identification system, tourism safety protection facilities, medical facilities, tourism shopping facilities, post and telecommunications facilities have been improved. The hardware and external environment of the scenic spot have been continuously optimized.Comprehensively improve tourism servicesA smart tourism system integrating face recognition, appointment, tour guide and other functions has been built, which realizes "code scanning" and "one face Tour" for tourists.It has organized and carried out professional training on creating 5A knowledge and smiling service, invited professional training institutions to hold training courses on improving tourism service quality and management in class a scenic spots, unified the costumes of personnel in the scenic spots, explored and introduced standardized service etiquette such as touch heart ceremony and etiquette exercises, set up a smiling face wall for employees, implemented the reward system of "point praise card" for employees, paid close attention to the order and health management of the scenic spots, and continuously improved the service level.Deeply excavate characteristic cultureTaking "thinking of the source while drinking water" as the carrier, we have deeply cultivated the source culture and created a national education base for young people in Hong Kong. The source culture center, Jiangxi giant exhibition hall, science popularization corridor, new era civilization practice station, Party member post station and Party member demonstration road have been built. We will give full play to the advantages of the birthplace of Gannan Tea Picking Opera, and regularly carry out Tea Picking Opera and other intangible cultural heritage activities in the scenic area, which will enrich the cultural connotation of the scenic area.Online and offline "double drainage"Carry out the "double drainage" mechanism combining internal and external. While doing a good job in the drainage within the province, look at the markets outside the province, such as Dawan district and Haixi Economic Zone. Take the opportunity of festival activities and event activities, find the starting point for publicity, and major media compete to report. Take new media marketing, festival marketing, pro business big action, national marketing and other ways to enhance the vitality of the "Dongjiang source · 300 mountains" tourism brand.Through more than a year of 5A scenic spot creation, it has effectively complemented the weaknesses in the scenic spot, such as internal and external transportation, tour services, safety management, environmental protection, and promoted the contents of the scenic spot to meet the creation standards.Next, taking this conference as a new starting point, the 300 mountain scenic spot will further deepen the reform of the scenic spot, improve the service level, enrich cultural and creative products, innovate tourism formats, invigorate marketing, promote the in-depth integration and high-quality development of culture and tourism in the 300 mountain scenic spot, and welcome the victory of the 20th National Congress of the Communist Party of China with outstanding achievements!Planning: Luo Beishi, pan DongfengReviewed by: tangbiaoEditor: chenderong
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